Acclaimed superbike supremo, Dean Ellison has linked with photographer and film maker Ben Barden and finance officer Dave Winter to smash the John O’Groats to Lands End distance in 24 hours – without using motorways.
Official charities of British Superbike and MotoGP - CJ Riders Fund and Riders for Health – are set to get all the sponsorship money.
Dean and Ben, both from Kendal, have backed a ‘call for adventure’ from Middlesbrough-based Dave, who came up with the charity challenge concept.
Working for J&L Motorcycles in Carlisle, has reunited Dean with long- term sponsors and supporters, John Kennedy and Laurence Brown.
Dean explained: “Kawasaki UK has shown a keen interest in this challenge and will be supplying two of the three motorcycles, with a third Kawasaki coming straight from J&L’s fleet of demonstrators.
“Each Kawasaki will be very different, boasting individual USPs . But, the route, terrain and other elements - such as the British weather - will be the same for us all.
“Rider and machine must be prepared for 24 hours’ continuous activity. Fuel stops will be our only breaks for refreshment.
“We’ll have to contend with non-stop winding A-roads and urban traffic. This challenge will show how each bike, and rider, copes under extreme duress!”
The mid-summer ride on 26 June is expected to be closely followed by bikers nationally on http://www.facebook.com/jog2le1day and http://www.jog2le1day.com/
Dean said he hoped there would be plenty of support and the two charities would see the benefit.
Anyone wanting to sponsor the team should donate online via http://www.jog2le1day.com/